Revenue More Than
Doubled With 104% Growth
We helped a home & lifestyle brand unlock its next growth stage by building a Meta Ads strategy supported with Google Shopping and Klaviyo retention flows.
ROAS AVERAGED
8.9
32%
CLTV INCREASE
CAC REDUCTION
-46%
Starting
Challenges
Promotions drove sales, but traffic was volatile, CAC was inflated, and there was no structured retention to support growth.
OVERRELIANCE ON DISCOUNT-LED TRAFFIC
Unstable traffic, heavily dependent on promotions
CAC UNSUSTAINABLE FOR SCALE
High CAC blocking growth
NO AUTOMATION DRIVING REPEAT PURCHASE
Lack of automation for retention or win-backs
Our
Approach
We deployed product-tiered paid media, built automated retention flows, and shifted creative to support long-term brand equity.
SEGMENTED CAMPAIGNS BY PRODUCT CATEGORY
Structured campaigns by product category
INTRODUCED LIFECYCLE AUTOMATION ACROSS KLAVIYO
Introduced lifestyle-focused content
SHIFTED FROM PROMO-LED TO LIFESTYLE-LED CONTENT
Implemented automated retention campaigns to drive repeat orders
The
Results
ROAS OVER 6 MONTHS
8.9
104%
REVENUE INCREASE
46%
CAC REDUCTION
By moving from promotion-led spikes to consistent, structured performance, the brand achieved sustainable growth. Lower CAC, improved retention, and brand-aligned creative contributed to a significant uplift in both revenue and customer value.
-
8.9x ROAS (from 4.7 baseline)
-
104% Growth In Revenue
-
46% Reduction In CAC
-
CLTV rose by 32%, Showing Stronger Customer Loyalty
-
Total Revenue: R15 264 745
Our Case Studies
See More Of
We work with brands that expect marketing to deliver real outcomes. The examples here reflect how we help teams move faster, scale smarter, and drive results that actually matter.
This is marketing executed for impact and built to last.
OFFICE Furniture BRAND
This brand delivers high-quality office furniture designed to improve posture, comfort, and productivity.
9.4
ROAS INCREASE
CLTV INCREASE
42%
LUXURY GOODS RESELLER
This reseller focuses on authenticated handbags, watches, and jewelry, making luxury more accessible.
7.8
ROAS INCREASE
CLTV INCREASE
27%
HOME & LIFESTYLE
Europe-based retailer selling furniture and homeware online and through physical stores across key cities
8.9
ROAS INCREASE
CLTV INCREASE
32%
Health & Wellness
This brand offers clean, science-backed supplements designed for teens and young adults.
7.6
ROAS INCREASE
CLTV INCREASE
36%
CONSUMER ELECTRONICS
The retailer offers top-tier electronics but struggled with high acquisition costs and low repeat purchases.
9.1
ROAS INCREASE
CLTV INCREASE
33%
TRAVEL & HOSPITALITY
The brand offers premium villa rentals to international and local travelers.
10.3
ROAS INCREASE
CLTV INCREASE
28%
BEAUTY & SKINCARE
We partnered with a premium skincare brand offering natural, cruelty-free products.
8.5
ROAS INCREASE
CLTV INCREASE
34%
FASHION & APPAREL
The brand blends local culture with modern streetwear, offering exclusive product drops.
6.7
ROAS INCREASE
CLTV INCREASE
29%
OFFICE Furniture BRAND
This brand delivers high-quality office furniture designed to improve posture, comfort, and productivity.
9.4
ROAS INCREASE
CLTV INCREASE
42%
LUXURY GOODS RESELLER
This reseller focuses on authenticated handbags, watches, and jewelry, making luxury more accessible.
7.8
ROAS INCREASE
CLTV INCREASE
27%
HOME & LIFESTYLE
Europe-based retailer selling furniture and homeware online and through physical stores across key cities
8.9
ROAS INCREASE
CLTV INCREASE
32%
Health & Wellness
This brand offers clean, science-backed supplements designed for teens and young adults.
7.6
ROAS INCREASE
CLTV INCREASE
36%
CONSUMER ELECTRONICS
The retailer offers top-tier electronics but struggled with high acquisition costs and low repeat purchases.
9.1
ROAS INCREASE
CLTV INCREASE
33%
TRAVEL & HOSPITALITY
The brand offers premium villa rentals to international and local travelers.
10.3
ROAS INCREASE
CLTV INCREASE
28%
BEAUTY & SKINCARE
We partnered with a premium skincare brand offering natural, cruelty-free products.
8.5
ROAS INCREASE
CLTV INCREASE
34%
FASHION & APPAREL
The brand blends local culture with modern streetwear, offering exclusive product drops.
6.7
ROAS INCREASE
CLTV INCREASE
29%
We work with brands that expect marketing to deliver real outcomes. The examples here reflect how we help teams move faster, scale smarter, and drive results that actually matter.
This is marketing executed for impact and built to last.
Our Case Studies
See More Of
Industry Information
Company Background,
INDUSTRY:
SERVICES:
Home & Lifestyle
Meta Ads | Klaviyo
The brand specializes in minimalist, sustainable furniture and homeware. While their product quality stood out, inconsistent traffic and high CAC limited their ability to scale profitably.